Great news for SA Music Fans! The Top 12 artists for MK MVP 2012 have been revealed.
Local music channel MK is ready to roll out with the MK MVP (Music Video Project) for 2012.
The last few months saw production companies teaming up with bands and artists to create a concept and treatment for a music video (accompanying an original track by the artist) that they then submitted for MK MVP 2012.
A flood of submissions were received for MK MVP this year. The MK judging panel was blown away by what they had received. They had a tough time narrowing down to the final 12, but it had to be done.
When it came to choosing which videos were to be commissioned, the MK MVP judging panel looked at the following elements: band/artist positioning, the choice of song, visual treatment of the proposed video and how well the concept complemented the MK brand.
This is the list of 12 artists, songs and producers that have been selected for MK MVP 2012:
- aKING, Jezebel to be produced by Supra Familias
- Bicycle Thief, Goodbye Ian Curtis to be produced by Motion City Films
- Die Skynmaagde, Die Kommunis Sokkie to be produced by Sound Surgeons CC
- Die Tuindwergies, Blou Gras to be produced by VPH Films
- Gazelle, Val Van Die Ryk to be produced by 187 Pictures
- Jack Parow, Afrikaans is Dood to be produced by Little Big Productions
- Jakkals, RumTrifle to be produced by Crave Pictures
- PH.Fat, Business Business Crash to be produced by CAB
- Shortstraw, Waterworks to be produced by Mustard Post Production
- Spoegwolf, Somersetwes to be produced by The Suits
- The Plastics, Best Pretenders to be produced by Little Big Productions
- Van Coke Kartel, Buitenkant to be produced by Groundglass
It’s nice to see that a brand new batch of artists have been nominated for this year’s MK MVP. I’m pretty amped to see the creativity and effort that will be put into making these music videos.
2012 marks the third year that MK MVP is running. It has grown immensely since its inception in 2010. More than double the amount of submissions were received this year – this shows the huge value that has been put to being nominated for MK MVP.
The next few weeks will see MK following the progress of all the artists and their music videos. All 12 music videos will be premiered exclusively on MK in November 2012.
MK’s social media feeds will provide live updates and exclusive behind-the-scenes content, so be sure to check out MK on Facebook, @mktv_ on Twitter and the MK Website for updates. The official Twitter hashtag for MK MVP is #MKMVP.
Watch this space for regular updates in the Music category on Running Wolf’s Rant.
Latest posts by Henno Kruger (see all)
- Epic Parrot Joke - May 21, 2013
- Trevor Noah on Letterman (Video) - May 21, 2013
- 3 Reasons Why I’m Sad That I’m Missing Park Acoustics This Sunday - May 21, 2013