Castle Lager is one of the best selling beers in South Africa. Castle Lager has been brewed since 1895. The beer was originally a product of SAB Miller (a company that was acquired by Anheuser-Busch InBev in 2016).
Anheuser-Busch InBev currently has approximately 500 beer brands in over 100 countries. This company also brews Budweiser, Corona and Stella Artois.
When the avert was released, Castle Lager was one of the sponsors for Test Cricket in South Africa. The song Africa by Toto is used as theme song in this advert. It’s still one of my favorite adverts of all time. I must admit that this is not my favorite beer. I’m a much bigger fan of Windhoek Lager, but I do like the this top-selling brand’s adverts.
The advert features a South African living in New York City, pushing a cart. This is a truly classic South African advert.
Do you remember this advert? What kind of memories does it conjure up? Are you feeling like want to crack open a cold Castle Lager right now? Leave a comment below and let us know.
If you’re in the mood to watch a more recent advert, check out this hilarious King Price Insurance advert. This will probably leave you in stitches if you’re South African.
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