Fashion photography is one of the biggest and most profitable areas of photography, it has massively grown in the last few years at an extremely exponential rate. Be it Paris, New York or France all the major fashion houses and renowned fashion magazines need fashion photographers.
You see hundreds of images every day, men and women dressing up or dressing down showcasing and flaunting their footwear, accessories and clothes. Well, the world of fashion photography is quite fast-paced and has been evolving by every passing day, it involves exotic locations, posing, portraiture and high-quality clothes, makeup and accessories.
This genre of photography keeps on changing as every photographer has his/her own style or some of them manage to find their own aesthetic with time and practice. Like every other field, you require time and patience to excel in that field similarly fashion photography also demands technical knowledge and creativity. If you want to know more about fashion photography and want to dig deep in this field right from equipment to poses, keep reading this article to the end.
Here’s what you should know about Fashion Photography
1. Don’t look for the Perfect camera
The camera is a must if you want to take up fashion photography but most importantly you need to understand the final purpose and requirement of the image. Is it going to be uploaded on social media for the online presence or it’s going to put up on big hoardings and sides of the buildings? All these questions will make sure what type of equipment you need to use for the shoot.
In most cases, there is no perfect camera that would fulfil all your needs but who knows you might find that perfect camera all you need to do is prioritise your requirements. In such a diverse field or genre of photography lighting, clothes, makeup and accessories play the major role as compared to the camera itself. So just get a basic DSLR camera and a couple of great lenses and focus on the craft of photography. This basic equipment will also last for a very long time if you try to make full use out of it by adding up your creativity.
2. Develop your own aesthetic
When you start shooting, there are chances you might fall into a trap or get influenced by other photographers, always remember there’s a fine line between copying and taking inspiration. Don’t try to imitate anyone, rather practice and try to build your own style. After all, that’s what you’ll be known for in the coming future.
3. Socialise and make connections
Networking and building good professional relationships is a must in every industry, social media platforms like Instagram, Facebook etc are great if you make the best out of these opportunities. Try to be a part of high profile events that will keep you posted about the new trends and keep you in good contact with various designers, models, stylists etc. all you need to do is a little bit of digging in order to find the best and appropriate opportunity.
4. Practice photoshoots
There are a lot of websites that provide budding models who are trying their luck out in this industry or if you don’t know about such platforms you can always check Instagram and Facebook for enquiries. You can provide these amateur models with high-quality pictures for their portfolios or random shots. This will allow you to gain some experience and if things are good you can even get paid in the process of doing so.
5. Look up to fashion magazines
Try to go through the latest fashion magazines so that you are very well posted about the current styles and photo editor options. You can even take inspiration from these high-end shoots and recreate them with your own aesthetics and increase your brand name.
At the end, we would recommend you to check out our website in order to enroll in some amazing facilities, Spyne provides you with some exquisite Fashion Photoshoots under the supervision of experienced and talented photographers. Our team of professionals makes sure to consider every minute detail or requirements that is mentioned by the clients. We have studios in all the major cities of India. Spyne has provided high quality photoshoots for brands and online websites like Levis, Amazon, Myntra, Flipkart and Snapdeal.
Our services are 30% cost effective, 60% time saving and ensure 12-15% sales growth. So what are you waiting for? Grab the opportunity and book Spyne for your upcoming Fashion Photoshoots.
Watch this space for updates in the Photography category on Running Wolf’s Rant.