In case you did not know. Cyber Monday is a major online shopping event that takes place on the Monday following Thanksgiving in the United States.
There’s probably a lot that you didn’t know about this topic, but today my aim is to change that.
Here are 14 Interesting Facts You Might Not Know about Cyber Monday
1. Cyber Monday was coined by the National Retail Federation (NRF) in the USA in 2005 to encourage people to shop online. The term was created to describe the surge in online sales observed on the Monday after Thanksgiving.
2. This sales event always falls on the Monday after Black Friday, which is the day after Thanksgiving. This means it typically occurs between November 26th and December 2nd. Cyber Monday 2024 falls on Monday, the 2nd of December 2024.
3. Although it started in the USA, Cyber Monday has gained popularity worldwide, with retailers in many countries offering special online deals.
4. It has become one of the biggest online shopping days of the year. In 2022, US consumers spent over $11 billion online on Cyber Monday, setting a new record.
5. Popular categories for deals include electronics, fashion (on websites like Superbalist), home goods, and toys. It’s also a time when people purchase holiday gifts at discounted prices.
6. A significant portion of shopping on this day is done on mobile devices. In recent years, mobile purchases have accounted for more than half of all online sales on Cyber Monday.
7. Many retailers now extend their deals into a full “Cyber Week,” offering discounts and promotions throughout the week following Thanksgiving.
8. While Black Friday is known for in-store sales, Cyber Monday focuses on online deals. However, the lines between the two events have blurred, with many retailers offering online deals on Black Friday as well.
9. The increase in online shopping during Cyber Monday has raised concerns about the environmental impact, particularly in terms of packaging waste and the carbon footprint of delivery services.
10. Cyber Monday attracts bargain hunters who prefer shopping online from the comfort of their homes rather than dealing with the crowds on Black Friday.
11. It’s a peak time for email marketing campaigns. Retailers often send out special offers and discounts to their mailing lists in the days leading up to Cyber Monday to drive sales.
12. Social media platforms like Instagram, Facebook, and Twitter play a significant role in promoting Cyber Monday deals. Retailers use these platforms to reach a wider audience and engage with shoppers through targeted ads and posts.
13. It’s a popular time to purchase digital gift cards, which are often discounted or come with bonuses. These make convenient last-minute gifts, especially for online shoppers.
14. Sales on this day are often viewed as a barometer for consumer confidence and the overall health of the retail sector during the holiday season. Strong sales figures can indicate robust consumer spending and a positive outlook for the economy.
Well, there you have it. 14 Interesting Facts you might not have known about Cyber Monday. If I’ve left out something important, feel free to comment below.
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