After a 17-year hiatus, legendary South African band Plum is making a triumphant return with their brand-new single, “Don’t Stop Believing.”
This marks their first release since 2005 and signals a bold new era for the iconic group, who have been at the forefront of South Africa’s alternative music scene since 1996.
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Originally formed by seasoned musicians Kevin Leicher, Troy Dougans, and Waz Leicher, Plum quickly established themselves as pioneers of an eclectic sound, blending trip-hop, acid rock, nu-metal, drum and bass, and alternative funk.
Following the release of their last album, All and Nothing, the band members pursued other musical ventures, collaborating with South African greats such as Arno Carstens, Chris Chameleon, Josie Field, and Wonderboom.
Now, original members Kevin and Waz have reunited, joined by new drummer Ryan Greenwood and longtime sound expert Stevie G, rekindling their unmistakable chemistry and passion for performance.
“Don’t Stop Believing” is a powerful anthem of hope and self-belief, crafted through the band’s dynamic signature approach to songwriting.
“The inspiration came from the excitement of writing new material again, particularly after a few live performances,” says Kevin. “While we never stopped writing individually, collaborating again—especially for Waz and myself—felt both natural and creatively fulfilling. The spark to reignite Plum with a new single, the first of many, has been an exhilarating journey.”
The single carries a deeply resonant message: “It’s about owning where you are today. Each thought generates energy, that energy drives action, and those actions shape the decisions and realities we live in,” explains Waz. “It’s easy to get lost in the negativity of unintended outcomes. The message is to stay humble, show up even when imperfect, and hold onto the hope that belief can inspire—because, ultimately, everything will be okay.”
The writing process was deeply collaborative. “The verse, bridge, and concept of the track were initially crafted by me,” Waz shares. “True to form, the song was brought to Kevin during a workshopping session. Kevin began experimenting with chords and chorus ideas, which perfectly aligned with the original concept. Once we had a foundation, we recorded ideas and presented the full track to Ryan. From there, the song evolved, gaining depth and texture. The lyrics were tweaked, the beat refined, and intervals adjusted until the song truly became its own unique entity.”
Recorded between Darkstar Studios and Jazzworx Studio, the track was meticulously produced, mixed, and mastered by Kevin, ensuring every detail shines.
“Our creative process thrives at Darkstar Studios, where the track began its journey,” Waz reveals. “Kevin produced ‘Don’t Stop Believing’ from the ground up. A producer’s role is often misunderstood—they shape every bar, beat, and sonic element, embodying the song from start to finish. Kevin also served as the sound engineer for this track, showcasing his exceptional skill and maturity. Drums and vocals were recorded at Jazzworx to capture a professional level of clarity. We’re immensely grateful to both studios for their expertise and professionalism in bringing this track to life.”
Distributed by Mongrel Records, “Don’t Stop Believing” is just the beginning. Plum has mapped out a strategic plan to release multiple singles throughout the year, reigniting their creative momentum and strengthening their bond with both longtime fans and new audiences alike.
With a legacy of unforgettable performances at South Africa’s most iconic festivals—Oppikoppi, Woodstock, Wingerstok, and many more—Plum is once again proving their ability to captivate audiences with their authenticity and energy.
“Show up imperfectly, keep believing.” This five-word mantra perfectly encapsulates the essence of “Don’t Stop Believing.” With fresh energy, renewed passion, and a relentless drive to create, Plum is back and stronger than ever.
You can stream / download “Don’t Stop Believing” HERE.
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